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Ferrari annual report 2023!
Birth of a Legend
REVOLUTIONIZING ROADS AND WINES
THE FERRUCCIO LAMBORGHINI STORY
1960: Lamborghini's Agrarian Retreat
Ferruccio Lamborghini, struck by the enchanting landscape, retires from the car business in the 60s to embrace agriculture.
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The Lamborghini estate emerges between Trasimeno lake and Panicale.
1970: Unconventional Grape Planting
After purchasing the property, Lamborghini plants diverse grape varieties like Merlot and Cabernet Sauvignon, a departure from traditional choices like Sangiovese.
1990: Patrizia's Winemaking Legacy
Patrizia Lamborghini takes the reins in the mid-'90s, intensifying the estate's pursuit of crafting quality wines.
Her commitment echoes her father's ambition for premium Italian wines.
Tractors to Supercars
Ferruccio Lamborghini's journey begins with Lamborghini Trattori in 1948, thriving in the production of tractors marked by the zodiac bull.
The venture's success propels Lamborghini into wealth.